Polymeric hair fixative formulations: LorealRecent Research Landscape
Humidity and mechanical stress cause hairstyle degradation and fiber frizzing. These formulations engineer the interfacial adhesion and elastic modulus of the polymer network to maintain fiber alignment.
What technical problems is Loreal addressing in Polymeric hair fixative formulations?
Inadequate styling hold durability
(31)evidences
Loss of hair shape and definition over time or under environmental stress. Improving structural hold ensures long-lasting aesthetic performance for keratin fibers.
Surface friction and frizz
(17)evidences
High fiber-to-fiber friction and moisture-induced cuticle expansion lead to unmanageable texture. Reducing these physical impediments restores tactile smoothness and alignment.