Procter & Gamble logo

Procter & Gamble

Last updated January 21, 2026
175
Innovation Areas
4,797
Inventors
5
Collaborations

Anhydrous hydrophobic lipid barrier: Procter & GambleRecent Research Landscape

The technical lever involves manipulating the evaporation rate and surface tension of the hair fiber coating. Controlling the solvent volatility and lipid-mimetic deposition reduces water absorption and accelerates moisture displacement.

What technical problems is Procter & Gamble addressing in Anhydrous hydrophobic lipid barrier?

Excessive sebum migration and frizz

(17)evidences

The keywords focus on the undesirable transfer of oils from the scalp to the hair fiber and the resulting loss of style control like frizz. Preventing this migration maintains hair cleanliness and structural integrity longer.

Inefficient active ingredient deposition

(15)evidences

The keywords highlight the need for enhanced deposition and synergistic delivery of agents on surfaces like skin or scalp. Solving the premature washout or low adherence of active compounds ensures prolonged therapeutic efficacy and reduced ingredient waste.

Insufficient hair fiber lubricity

(14)evidences

Standard formulations fail to provide adequate surface slip and conditioning without heavy residue or specific restricted ingredients like silicones. Solving this ensures smooth hair texture and reduced friction across diverse chemical bases.

Hair fiber pigment instability

(5)evidences

The keywords indicate a focus on hair dye compositions and specialized delivery agents like aptamers. The primary technical challenge in this domain is the degradation or poor retention of colorants on the hair shaft due to environmental or chemical stressors.