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Procter & Gamble

Last updated January 21, 2026
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Jammed emulsion phase structure: Procter & GambleRecent Research Landscape

The technical lever is the engineering of a jammed state within an emulsion to control rheology and stability. This creates value by enabling unique toothpaste textures and delivery profiles without traditional thickeners.

What technical problems is Procter & Gamble addressing in Jammed emulsion phase structure?

Unstable active ingredient delivery

(24)evidences

Active agents like peroxide are prone to premature degradation or phase separation in fluid oral care bases. Maintaining a stable semisolid structure ensures consistent dosage and efficacy during shelf life.

Active ingredient degradation and leakage

(9)evidences

Whitening agents and oral care actives are often chemically unstable when exposed to moisture or air. Unit-dose packaging and jammed emulsion structures prevent premature reaction or loss of potency before application.