Shiseido

Last updated January 31, 2026

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Anhydrous wax polymer matrix: ShiseidoRecent Research Landscape

Inconsistent pigment suspension and poor structural integrity in lip formulations lead to product breakage and uneven application. These innovations engineer the lipid matrix to ensure mechanical stability and uniform color delivery.

What technical problems is Shiseido addressing in Anhydrous wax polymer matrix?

Poor emulsion stability and wear

(7)evidences

Lip cosmetics often suffer from excessive oiliness or heavy texture during reapplication. Reducing these tactile limitations improves user experience and wearability.

Structural instability during application

(5)evidences

Lip surfaces suffer from poor color retention and feathering due to moisture and movement. Preventing pigment transfer and smudging ensures long-wear performance and visual consistency.